Marni Gordon

Marni Gordon is Senior Vice President at the Association of National Advertisers (ANA). Marni is responsible for leading the agenda development and integrated marketing plans for ANA’s brand and media events which include national and members-only conferences, committee meetings, and webinars. She is also responsible for driving thought leadership with ANA members and the broader marketing/advertising community through the development of white papers and industry surveys.

Prior to joining ANA, Marni spent over 14 years in media planning at Mindshare/J. Walter Thompson and Grey Advertising. While at Mindshare, Marni was responsible for the internal “M Academy” training program where she developed and executed company-wide professional development training programs at all levels ranging from interns/entry-level to senior management.

She received her BS in Management with a concentration in Marketing from Binghamton University and is a Board Advisor to the TBMC (The Binghamton Marketing Collective), Binghamton University’s marketing alumni group. Marni is also currently a mentor in the Baruch College Executives on Campus Program.

Marni is a member of the MASB Marketing team.