MASB Winter Summit 2019

We’re heading to sunny San Diego February 26-27 for MASB Winter Summit 2019, where compelling speakers will take on key marketing topics, including:

Evan Greene, CMO of The Recording Academy (The GRAMMYs)
Customizing Sponsorship Assets to Maximize Marketer Return

Stephen Diorio, Chief Analyst, Forbes CMO Practice & MASB Fellow
The Marketing Value Chain

Tony Pace, MASB President & CEO
The Year in Marketing Accountability

Also on the agenda (detailed agenda is forthcoming):

  • Sponsorship Accountability Metrics case studies
  • Digital Accountability Research
  • ISO Global Brand Evaluation Standards
  • MMAP Metric Certification Awards
  • CMO Spotlight

Emerging Issues Read-Out, Member Spotlight and networking opportunities are also slated.

The 2019 MASB Winter Board Meeting and Summit will be held at the Hilton San Diego Bayfront, 1 Park Boulevard, San Diego; Tuesday, February 26, 7:30 am – 6:00 pm with dinner afterward, and Wednesday, February 27, 8:00 am – Noon. This event is being held in conjunction with the ANA Brand Masters Conference, which commences on Wednesday.

For more information or to request an invitation, contact info@themasb.org.