New Advisors Join MAC

The MASB Advisory Council (MAC) had added four new members to its ranks.

Cameron Williams of PepsiCo
PepsiCo’s Williams

Cameron Williams is Sr. Director, Global Beverages/Snacks Finance, for PepsiCo. He participated in the Marketer panels at MASB Winter Summit 2017 in Orlando last month.


GM’s Cushing

Peter Cushing is Associate Director, Global Enabling Analytics, at General Motors. He serves on the Brand Investment & Valuation Project team.


Thomas Gruca of Tippie College
Tippie’s Gruca

Thomas S. Gruca is Tippie Research Professor of Marketing at the University of Iowa – Tippie College of Business. He is also Director of Analytics at Brandware Research.


OgilvyRED’s Seddon

Joanna Seddon is President, Global Brand Consulting at OgilvyRED, Ogilvy’s strategy consulting practice.


Thanks to all of our advisors for their time and talents!