The Margaret H. Blair Award for Marketing Accountability is presented annually by MASB to a marketing executive or academic who has implemented the principles of marketing accountability to: 1) drive business growth through continuous improvement in Marketing ROI, and 2) prove the contribution of Marketing to enterprise value.
To submit a nomination: [DEADLINE JULY 1, 2024]
- Complete the form below or DOWNLOAD PDF.
- Email case studies and/or other supporting materials the judges may find helpful to [email protected] with the subject line: BLAIR AWARD MATERIALS.
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