MASB Webinars: Making Marketing Accountable

Join us Wednesday, June 19, 2024, Noon ET, for the third episode in our webinar series, Making Marketing Accountable, featuring the visionaries elevating the role of the CMO and Marketing through financial accountability. Registration is FREE!
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MASB Webinar Jun 19EPISODE 3 Strategically Leveraging AI for ROI

Venkatesh (Venky) Shankar
Professor of Marketing and Harold M. Brierley Endowed Professor with the Brierley Institute for Customer Engagement at the Cox School of Business, Southern Methodist University

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