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Home Posts tagged "marketing videos"

Tag: marketing videos

Spring Summit Videos

If you missed the fascinating content from MASB Spring Summit on April 7, check out these two sessions. Karen Ebben …

04/21/2022 04/21/2022
Read More"Spring Summit Videos"

Fall Summit Revisited

Catch up on the conversations at MASB Fall Summit 2021, Nov. 11 at the Union League Club in Manhattan and …

12/07/2021 12/07/2021
Read More"Fall Summit Revisited"

Hear the Voices of Marketing Research

The MASB FINANCE in MARKETING Library has more than 75 informational marketing videos featuring today’s top minds in marketing and …

06/11/2021 06/11/2021
Read More"Hear the Voices of Marketing Research"

MASB CHANNEL FEATURE: Keller Reaches 1,000 Views

Congratulations to Dartmouth College’s Kevin Lane Keller, whose video What Is a Brand? for the FINANCE in MARKETING Library was …

03/18/2021 03/18/2021
Read More"MASB CHANNEL FEATURE: Keller Reaches 1,000 Views"

New Trends in Brand Valuation, Sponsorship and Digital

MASB Winter Summit 2021 Session 1 on Feb. 25 brought together authorities in three areas crucial to marketing accountability: financial …

03/02/2021 03/02/2021
Read More"New Trends in Brand Valuation, Sponsorship and Digital"

Kevin Keller Defines “Brand”

The MASB Finance in Marketing Course Project is producing a series of videos on financial issues that influence marketing strategy. …

04/16/2019 04/16/2019
Read More"Kevin Keller Defines “Brand”"
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