2021 Blair Marketing Accountability Award Nominations Open
Dr. Margaret (Meg) Henderson Blair was a pioneer and innovator who made many contributions to the realm of marketing measurement …
Tag: Meg Blair
Wise Words from a Marketing Measurement Master
MASB Chair Dave Stewart and former MASB Executive Director Allan Kuse have collected the key works of MASB co-founder and …
In Memoriam
It is with great sorrow that we announce the unexpected passing of our leader and driving force, Margaret (Meg) Henderson …