Unique Opportunity for Marketing & Finance Partnerships

Marketing and finance professionals are working together internally on accountability initiatives and now have the forum to network and benchmark with other marketing and finance professionals across organizations. The MASB 2013 Winter Board Meeting and Summit again highlighted this relationship, with charter members from Kimberly-Clark, ConAgra Foods, Hershey, General Motors, Frito-Lay and MillerCoors participating …

MillerCoors Joins MASB

Jim Meier and Bill Berg have joined MASB as Charter Members on behalf of MillerCoors. Trustees have appointed Jim as a MASB Director and Bill as an Advisor. Jim will be the first marketing finance practitioner on the MASB Board, and had this to say about their involvement: “Apart from talking to the MillerCoors …