Pam Forbus

Pam Forbus PepsiCoMASB Director (2012-2015), MAF Trustee since 2015 and Treasurer since 2017, Pam Forbus recently joined the Walt Disney Studios as Senior Vice President, Consumer Analytics, Insights & CRM, focused on driving a consumer-centric culture shift across the studio.

Pam joined Disney after a 17-year career at PepsiCo, most recently as Senior Vice President, PepsiCo Global Insights and Analytics.

In addition to her MASB leadership roles, she serves as an Executive Committee Member at MSI.

Pam holds a BBA with honors from Saginaw Valley State University and advanced studies in market research from the University of Georgia.