MASB Directors and Advisors

Members of MASB’s Board of Directors and Advisory Council are appointed by the TRUSTEES of the Marketing Accountability Foundation.

MASB DIRECTORS

David W. Stewart (Chair) | LMU

Frank Findley (Exec Director) | MASB

Rick Abens | Foresight ROI

Karen Ebben | Global Marketing Impact 

Paul Farris | University of Virginia

Marni Gordon | ANA

Kelly Johnson | The Walt Disney Company

Purush Papatla | UW-Milwaukee

Earl Taylor | MSI

 

MASB DIRECTORS EMERITUS

MASB ADVISORS

Neil Bendle (Chair) | Ivey Business School

Greg Banks | independent consultant

Jeff Bezzo | SC Johnson

Bobby Calder | Northwestern/Kellogg

Charles Cantu | Cantu Holdings

Henrik Christensen | independent consultant

Marc Fischer | University of Cologne

Sunil Garga | [m]PHASIZE

John Gaski | Notre Dame/Mendoza College

Jeff Greenfield | C3 Metrics

Thomas Gruca | U of Iowa/Tippie College

Craig Gugel | Gugelplex TV

Alex Haigh | Brand Finance

Brian Hamilton | DoubleCheck Advertising

Andrew Karolyi | Johnson School/Cornell

Art Klein | MSW•ARS

Allan Kuse | MMAP Center

Seth Leeds | Sponsorium

James Maxham | University of Virginia

Scott McDonald | ARF

Mark McLaughlin | independent consultant

Michael Moore | LMU

Chris Murphy | Kantar Millward Brown

Robert Pitts | College of Charleston

Vithala Rao | Johnson School at Cornell

David Reibstein | Wharton

Mollie Rosen | 4As

Kåre Sandvik | U of South-Eastern Norway

Joanna Seddon | Ogilvy

Michiel van de Watering | AccountableMarketing.expert

Jerry Wind | Wharton